Golden Bear

Having originally outfitted cargo-carrying longshoremen, Golden Bear was founded on the waterfronts of San Francisco in the 1920s. Over the years, the brand’s durable jacket has been worn by pilots in WWII and custom-made for bands in the 60s such as the Grateful Dead and Jefferson Airplane. Still true to its quality craftsmanship and timeless aesthetic, Golden Bear is one of America’s premier heritage companies and maker of premier varsity jackets.


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